JWT PARIS have transformed a skin of girls into jalousie

Sun-protection cream String Beauty 50 + forms a filter on a skin literally words.

The cream with ultrahigh level of solar protection String Beauty 50 + is intended a skin sensitive to ultra-violet radiations. Means with factor SPF 50 + name sun-protection screens which provide the maximum protection against the sun. This characteristic of a product was used also in the advertising campaign by agency JWT PARIS.

On prints STRING BEAUTY in a screen role act as jalousie. The skin of girls on a beach is represented in the form of the closed dark jalousie through which any ray of the sun does not get.