Y&R Paris has shown as small dust causes the big loss

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The noncommercial Surfrider Foundation which protect of oceans and beaches, is known for the loud and original advertising campaigns with garbage participation: from garbage create billboards and posters, the garbage kills sea animals and people etc...

The underestimated garbage

Beer bank

Canister

Tyre cover

Rather big dust

Agency Young & Rubicam Paris (France) has visually shown, that for ocean there is no such concept as «small garbage».

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